In the 1930’s John Steinbeck wrote the novel Of Men and Mice. He wrote :: Free Essay Writer

In the 1930’s John Steinbeck wrote the novel Of Men and Mice. He wrote the book in the middle of the great American depression. During this great time of loss over 15 million people lost there jobs. OF MEN AND MICE In the 1930’s John Steinbeck wrote the novel â€Å"Of Men and Mice†. He wrote the book in the middle of the great American depression. During this great time of loss over 15 million people lost there jobs and were made redundant. All these people were left to find whatever work they could, all with no income or government support such as benefits or social security. The health service was no longer on a work plan so people were suffering in their masses because they could not afford to pay the service costs. California at that time was quite a rich state so many flocked there to find work. â€Å"Of Men and Mice† is set in Salinas in California. Salinas is on the coast of California and is quite a fruitful county and a lot of people will have gone to work on the ranches there like Lennie and George. John Steinbeck wrote â€Å"Of Men and Mice† in a socialistic point of view to capture what was going on in these times. He captured what was going on around him and turned it into a novel of two men doing exactly what millions of others were doing at that time going from place to place, ranch to ranch. This is how millions lived for many years to come. John Steinbeck felt that the government had let the public down buy not supporting them in their time of need. Lennie is described as â€Å"a huge man, shapeless of face with large pale eyes.† Just from this you can tell that he is abnormally big for these times. However George is described as â€Å"small, quick and dark of face with restless eyes and sharp, strong features.† This tells us that the man is smaller and skinnier than Lennie with more defined features. Lennie is said to be big and clumsy, so big even he is described as a bear â€Å"dragging his feet a little, the way a bear drags its paws.† Steinbeck then refers him to again â€Å"Lennie dabbled his big paw in the water†¦.† This then emphasise just how big he is being compared to a bear again. But whilst being like a bear he is also like a child â€Å"I forgot, Lennie said softly, I tried not to forget, honest I did George.† This makes Lennie sound like a child not only because of the language

My Hometown

My Hometown Good morning ! My name is Quang Ngoc. I come from Vu Ban district which is to the south of Nam Dinh. I am living with my parents and my sister, . In my free time , reading book and speaking English are my hobbies. Today I am here to tell you about my hometown. Firstly, Nam Dinh province is my home town. It is small but peaceful and beautiful and situated in the south of the Red River Delta. It is surrounding up by some others neighborhood province in the region such as Ha Nam, Thai Binh on the north and northeast, Ninh Binh on the west, the East Sea with 72km long coastlines. pic] Now let me take you to travel around Nam Dinh city first. The city is about 90 km southeast of Vietnam's capital,  Hanoi. From Hanoi, it takes you an hour and a half to go there by a coach. If you are sick of cars, you can go by train. Nam Dinh railway-station is a big one in the North-South railway network, so it is very convenient for you to choose a trip. Nam Dinh is a political, economic, cultural, commercial center of the Red delta. It used to be called the textile city and it was recognized as the first municipality last year [pic]Traveling around Nam Dinh city is simple and convenient. There are many different vehicles you can use such as: bus, taxi, motorbike,  Ã¢â‚¬Å"xich lo†, bicycle. Two large rivers passing away Nam Dinh city are Red River and  Dao  River  . The two rivers play an important role in river traffic and development of Nam Dinh in the long run. [pic] [pic] Nam Dinh is famous for  Ã¢â‚¬Å"ph? †. Besides, you can enjoy many other specialties:  gai cake,  Ng? banana,  Siu Chau candy†¦ If Hanoi has 36 old streets, Nam Dinh has also 40 ones  , for example,  Hang Vang, Hang Bat, Hang Nau, V? Man†¦ But now most of them don’t exist and trade traditional products like before. These small and old streets are on the bank of  Dao  River  and contain peculiar pi'kju:lj? /rieng bi? t shape which is related t o 750-year-developing history of Nam Dinh city. Some streets still keep their initial i'ni l/ name such as:  Hang Ti? n, Hang C? p, B? c Ninh, Hang Thao, Hang D? ng, Hang S? t†¦ The rest of them are changed name into: Hai Ba Trung, Hoang Van Th? †¦ They are always crowded, busy and are important parts of Nam Dinh center.Nam Dinh city is also called  Ã¢â‚¬Å"Thanh Nam†Ã‚  and it has many handicraft villages, tourist potential and rich in many historical, cultural sites and many tourist attractions. If you are keen on religious and culture, I will take you to the Tran relic, the tower Pagoda, Co Le Pagoda, Keo Pagoda (Hanh Thien), Phu Day Relic†¦ [pic] Nam Dinh is also the hometown of many Generals and martial /'m? : l/ vo heroes as well as the hometown of many writers and poets like Tran Te Xuong (Tu Xuong), Nguyen Binh   [pic]The Tran dynasty was the most flourished /flourish hung th? nh, th? nh vu? ng in Vietnamese feudal /'fju:dl/ . Tr? n Hung D? o statue is placed in front of 3-2 Square and in the bank of V? Xuyen Lake and this is also a place where many important events are held. [pic] Phu Day relic located in Kim Thai commune, Vu Ban district is the worship of Princess Lieu Hanh, one of four immortal gods of Vietnam (Saint Tan Vien, Thanh Giong, Chu Dong Tu and Princess Lieu Hanh) Located in the Red River Delta, Nam Dinh has a long tradition culture.This cultural treasure ‘tre / kho bau is derived di'raiv/b? t ngu? n t? from the lives of residents, was developed in various forms and activities such as folk songs, writing, water puppetry/'p? pitri/, song festivals, xam †¦ and many other traditional games†¦ [pic] Many people enjoy going to Xuan Thuy National Park on their weekend. it situated in Giao Thien Commune, Giao Thuy district. It is an ecological tourist destination for those who are interested in learning wildlife and migratory /mai'greit? ri/ di tru birds.It was selected as a door stop of thousands of migr atory birds with a lot of varieties and species fly to the south in the winter of last November from the lunar calendar and return in late February, in early March every year. The forest is home of many species of birds, sea cat, fish, shrimp, fish, crabs, snakes, clams, and oysters. Coming to Xuan Thuy National Park, visitors will be lived in the vast spaces of the earth and sky, cloud, breathing fresh air, watching birds. The first feeling when you wake up in the morning here is quiet, fresh and peaceful.You seem to give up all noise, hurry and being tired of modern life behind. So it is really ideal place to rest and relax. Nam Dinh doesn’t have as many tourist attractions as Hanoi, but it brings special characteristics which nowhere has. Imagine that you come to Nam Dinh one day, walking in small streets with red-rice-flowers bloomed gorgeously, enjoying specialties of  Ã¢â‚¬Å"Thanh Nam†Ã‚  and listening to the whistle from the weaving company in the hurry of city every sunset, you would certainly feel fret and regretted when leaving! [pic] [pic]Nowadays, government and inhabitants in Nam Dinh is trying to build and decorate our city more and more beautiful and attractive. Many projects are also being carried out such as:  Hoa Xa industrial park,  L? c Vu? ng  and Th? ng Nh? t  new urban areas, a 700-bed-hospital of the South Red River Plain zone†¦ Nam Dinh is in the developing line, and it definitely must become the worthy center of Red River Delta in the future. Our youth generations who were born and grew up in Nam Dinh are always proud of our hometown with all the most respectful sentiment /'sentim? nt/.Whenever I go and stay, I won’t never forget my hometown where I have my family and relatives. It is kept deeply in my heart †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. â€Å" South or west, home is best† I love my hometown. I want to be come Viet Nam talented people to help my homeland more beautiful and powerful. I am delighted th at you will come to visit my hometown. My Hometown Good morning ! I am †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ I come from Vu Ban district which is to the south of Nam Dinh. I am living with my parents and my sister, . In my free time , reading books and speaking English are my hobbies. Today I am here to tell you about my hometown.Nam Dinh is small but peaceful and beautiful and situated in the south of the Red River Delta. It shares the borders with some neighborhood provinces such as Ha Nam on the north, Thai Binh on the northeast, Ninh Binh on the west and the East Sea with 72km long coastlines. Nam Dinh city is a political, economic, cultural and commercial center of the Red Delta. It used to be called the textile city and it was recognized as the first municipality mju:,nisi'p? liti/ last year Now let me take you around the city.. From Hanoi, it takes you an hour and a half to go there by a coach. If you are sick of cars, you can go by train. o it is very convenient for you to cho ose a trip. Traveling around Nam Dinh city is simple and convenient. you can travel by bus, taxi, motorbike,  Ã¢â‚¬Å"xich lo†, bicycle. Nam Dinh is famous for  Ã¢â‚¬Å"ph? †. Besides, you can enjoy many other specialties:  gai cake,  Ng? banana,  Siu Chau candy†¦ If Hanoi has 36 old streets, Nam Dinh has also 40 ones  , for example,  Hang Ti? n, Hang D? ng ,†¦ They are always crowded, busy and are important parts of Nam Dinh center. Nam Dinh city is also called  Ã¢â‚¬Å"Thanh Nam†. It has many handicraft villages, tourist potential and rich in many historical, cultural sites.If you are keen on religious and culture, I will take you to the Tran relic, the tower Pagoda, Co Le Pagoda,†¦ Nam Dinh is also the hometown of many Generals and heroes as well as the hometown of many writers and poets like Tran Te Xuong (Tu Xuong), Nguyen Binh   The Tran dynasty was the most flourished in Vietnamese feudal /'fju:dl/ . Tr? n Hung D? o statue is pl aced on the bank of V? Xuyen Lake and this is also a place where many important events are held. Phu Day relic located in Kim Thai commune, Vu Ban district is the worship of Princess Lieu Hanh, one of four immortal gods of Vietnam.People come here to pray for luck. Many people enjoy going to Xuan Thuy National Park . It is situated in Giao Thien Commune, Giao Thuy district. It is an ecological /,ek? ‘l? d? ik/ tourist destination for those who are interested in learning wildlife and migratory /mai'greit? ri/ birds. The forest is the home of many species of birds, fish, shrimp, †¦ Coming to Xuan Thuy National Park, you will live in the open spaces breathing fresh air and watching birds. The first feeling when you wake up in the morning here is quiet, fresh and peaceful.You seem to give up noise, hurry and being tired of modern life behind. So it is really ideal place to rest and relax. Nam Dinh doesn’t have as many tourist attractions as Hanoi, but it brings special characteristics which nowhere has. Imagine that you come to Nam Dinh one day, walking in small streets with red-rice-flowers , enjoying specialties of  Ã¢â‚¬Å"Thanh Nam†Ã‚  . you will never forget it when leaving as people are friendly and hospitable. Nowadays, government and inhabitants in Nam Dinh is trying to build and decorate our city more and more beautiful and attractive.Many projects are also being carried out such as:  Hoa Xa industrial park,  L? c Vu? ng  and Th? ng Nh? t  new urban areas†¦ Nam Dinh is in the developing line, and it will become the worthy center of Red River Delta in the future. Wherever I go and stay, I always miss my hometown where I have my family, friends and relatives. It is the sweetest, loveliest and best place for me It is kept deeply in my heart . One proverb says â€Å" South or west, home is best† I want to become a talented/good Vietnamese people to help my homeland more beautiful and powerful. I am delighted that y ou will come to visit my hometown one day.Conversation Questions Hometowns Where are you from? What is the name of your town? Where is it? Do you like it? Why or why not? What's your hometown like? What is the population? Is your hometown famous for anything? Do you hope that someday your hometown would be world famous for something? What could it be famous for? What is the best thing about your hometown? How long have you lived in your hometown? Do any other of your family members also live in your hometown? Where did your maternal and paternal great-great-great grandparents live or come from?Has your hometown changed a lot since you were a kid? If so, how? Have the changes been for the better or worse? Can I visit your hometown on the Internet? Do your childhood friends still live in your hometown? If not, where are they now? Does your hometown have any festivals? When are they? What happens at that festival? What's there to do in your hometown? Tell me why I would enjoy visiting your hometown. When is the best time to come to your hometown? Tell me why I should visit your hometown. What interesting city lies to the north, south, east, west of your hometown?What are some things in your hometown that are part of history? What does your hometown produce? What is the worst thing about your hometown? What is the geography of your hometown? (i. e. beach, mountains, etc. ) What are the main attractions in your hometown? What are the main economical resources in your hometown? Can you describe the main geographical features of your hometown? After you graduate do you want to live in your hometown? Why or why not? If you could live anywhere else, where would you like to live? Is your hometown growing? Is this a good or a bad thing?How do you see your hometown growing in the next 20 years? Does your hometown have a college or university? Does your hometown have a shopping mall shopping? Does your hometown have antique shopping places? Where is the best place to get a reasonably priced, but delicious meal in your hometown? What is the best season in your hometown? What is the average yearly rain fall for your hometown? What is the average temperature in winter time? (summer time? ) Does it snow in your hometown? These small and old streets are on the bank of  Dao  River  and contain peculiar pi'kju:lj? /rieng bi? shape which is related to 750-year-developing history of Nam Dinh city. Some streets still keep their initial i'ni l/ name such as:  Hang Ti? n, Hang C? p, B? c Ninh, Hang Thao, Hang D? ng, Hang S? t†¦ The rest of them are changed name into: Hai Ba Trung, Hoang Van Th? †¦ Located in the Red River Delta, Nam Dinh has a long tradition culture. This cultural treasure ‘tre / kho bau is derived di'raiv/b? t ngu? n t? from the lives of residents, was developed in various forms and activities such as folk songs, writing, water puppetry/'p? pitri/, song festivals, xam †¦ nd many other traditional games†¦ Quest ions Traffic Accidents †¢ Have you ever seen a traffic accident? †¢ Have you been involved in a traffic accident? †¢ Do you know someone who has been involved in a traffic accident? †¢ Have you been injured in a traffic accident? †¢ Do you think talking on cell phones can help cause traffic accidents? †¢ Do you think a motorcycle rider should be required to wear a helmet? †¢ Do you think a person should be required to wear a seat belt? †¢ What kind of insurance do you have on your car? †¢ Have you ever hit an animal at night when you were driving your car? What kind of safety features in a car would help you if you had a traffic accident? †¢ Are traffic accidents a major cause of death in your country? †¢ Who dies in traffic accidents more? Young? Old? Children? Boys? Girls? †¢ How can traffic accidents be prevented? †¢ What are people not doing that they should to prevent deaths in traffic accidents? †¢ What are you not doing that you should to prevent deaths in traffic accidents? †¢ What should be done in order to prevent traffic congestion in your city? †¢ How do you feel about spending time in rush hours?

Choas Theory In Biology Essay - 2024 Words

Chaos In Biological Systems In today’s world of high-tech methods to study just about anything that exists, we are still imperfect. Scientists continue to look for ways to understand, explain, and even predict the actions and reactions of the universe. In the last two centuries, scientists have been looking in every possible place to understand the universe; from science, to math, even religion. They have turned to mathematicians and their strange theories of determinism and predictability. This search to understand the universe has spawned several new areas of science; there are now scientists devoted solely to the research of mere theories, such as chaos theorists. In the twentieth century, a new area of scientific study has been†¦show more content†¦As one can imagine, this is impossible. Because it is so difficult to make this idea neat and clean, scientists try even harder to do so. Most ecologists believe that by being able to understand and predict a biological system, we can foretell how fast and large any given population of organisms will grow and expand (Clarke 1-19). In the 1970’s, scientists also developed another science, called Chaos Theory. This is theory that attempts to explain how and why the universe is deterministic yet unpredictable. This means that in most systems, scientists can foretell what should happen, but not to what extent changes will continue. Chaos Theory is a very strange and misleading science. Many people take it to believe that chaos means total disorder, whereas in the science, it has a totally different meaning. Some people believe that the entire purpose of such a science is simply to explain our own inabilities to understand. Understand what? Anything and everything in this universe, this includes weather, astronomy, and how a raindrop will roll down a leaf. Scientists use this science to explain planetary motion, pendulums, and many other moving objects. Using this newfound science of Chaos, ecologists were able to make mathematical models to represent a biological system. For instance, using a certain mathem atical formula, we’ll say nnext= F (x), ecologists could make a graphical representation of a population and its fluctuationsShow MoreRelatedStrategic Human Resource Management View.Pdf Uploaded Successfully133347 Words   |  534 Pagesto strategy-based human resource investment decisions. Factors to be discussed include the organization’s managerial values, risk and return trade-offs, the economic rationale for investments in training, the investment analysis approach of utility theory, and outsourcing as an alternative to investments in human resources. Following the discussion of these factors, specific investments in strategy-related training and development will be considered. This discussion will include investments in the

The Foundation Phase Encompasses The Developmental Needs...

‘The Foundation Phase encompasses the developmental needs of children. At the centre of the statutory curriculum framework lies the holistic development of children and their skills across their curriculum, building on their previous learning experience knowledge and skills.’(Framework for Children’s Learning for 3 to 7 year olds in Wales)†¨According to the Framework for Children s Learning for 3-7 year olds in Wales (FCLW); which essentially sets out the curriculum and outcomes for children in the Foundation phase, all children in the Foundation phase should be taught in a cross-curricular manner, meaning that a holistic curriculum is critical to a Childs development. †¨For example; there are Seven Areas of Learning in the FCLW which are â€Å"Personal and Social Development, Language, Literacy Communication Skills, Mathematical Development, Welsh Language Development, Knowledge and Understanding of the World, Physical Development and Creative Develop ment.† (Framework for Children’s Learning for 3 to 7 year old’s in Wales) For each area of learning there are areas of the curriculum which teachers are expected to cover, and set outcomes which are expected. 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Ken Kesey s One Flew Over The Cuckoo s Nest - 1716 Words

The Geese in the Wolf’s Nest â€Å"The creatures outside looked from pig to man, and from man to pig, and from pig to man again; but already it was impossible to say which was which.† (Orwell). Although animals might only look like animals, they are symbols of deeper meanings. Throughout the fiction novel One Flew over the Cuckoo’s Nest, by Ken Kesey, many symbols/motifs are presented in the form of animals that represent characters. These animals give meaning to the story and illuminate the plot by giving insight on character development, parallels, themes and thought processes of characters. McMurphy represents the Geese, Nurse Ratched is rendered as a wolf and the Patients are portrayed as hens and rabbits. First of all, the geese represent†¦show more content†¦This is similar to how the goose in the quotes swoops down and plucks hens out of the cuckoo’s nest. The geese that are flying opposite directions from the cuckoo’s nest reflect Mcmurphy’s own desire to free himself and not the patients. Furthermore, even though Mcmurphy liberates himself from the ward, he also liberates the patients from the ward, which is the cuckoo s nest. Another parallel between Mcmurphy and geese is when Chief Bromden looks out the window of the ward and sees a dog, geese and a car. For instance, one night when Bromden wakes up, he sees the dorm for how it is instead of the usual machinery he sees. He realizes this and walks to the window and to his surprise sees a dog and geese, â€Å"I tried to look where the dog was looking to see if I could find the flock, but it was too dark. The honking came closer and closer till it seemed like they must be flying right through the dorm, right there over my head. Then they crossed crossed the moon-a black, weaving necklace, drawn into a V by that lead goose†¦when [t]he [dog] couldn’t hear them any either, he commenced to lope off in the direction they had gone,†(Kesey 143). The parallel between Mcmurphy a gain is shown through his leadership and followers. In this quote the geese are only heard at first, and then seen. This is similar to Mcmurphy in the way he says things to the Nurse and to the Patients and then Nurse Ratched sees what actions he is taking. He takes action

Service Dominant Logic free essay sample

The following paper aims to analyze a current conglomerate in the light of modern marketing theory, using the collection of articles provided by Jonathan Schroeder as a conceptual platform to make evident the application of theory to practicality. The Oxford English Dictionary defines marketing simply as the promotion or selling of products. However, the school of thought around this facet of business that has arisen over the past several decades reveals a far more complicated and intricate world. The formal study of marketing focused at first on the distribution and exchange of commodities and manufactured products and featured a foundation in economics. The first marketing scholars directed their attention toward commodities exchange, the marketing institutions that made goods available and arranged for possession, and the functions that needed to be performed to facilitate the exchange of goods through marketing institutions. However, as evolution in the field continued into the 1950s, â€Å"the functional school began to morph into the marketing management school, which was characterized by a decision-making approach to managing the marketing functions and an overarching focus on the customer. We will write a custom essay sample on Service Dominant Logic or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page † (Vargo, 2004, pg 1) The contention that marketing is a discipline geared towards services shall be applied to a modern marketing practitioner. Specifically, this paper shall focus on the theory of a service-dominant logic for marketing, investigating the marketing workings of Universal Studios Orlando, a major theme park in the central Florida area. A brief introduction into the company currently under investigation is required. â€Å"With its grand opening in 1990 Universal Studios Florida became the first real challenge to Disneys dominance of the Orlando tourism market. † (http://www. wdwinfo. com/universal/universal-studios-florida/History-of-universal-orlando. tm) The first incarnation was found at the Universal Studios lot in Hollywood, California. Beginning as a simple backstage tour of the lot, it eventually developed into a fully fledged theme park. â€Å" It was the success of that venture that inspired Universal to eventually invest the princely sum of $250 million in 1990 to launch an east coast version of its theme park – this one designed to challenge Disney head on. † (http://www. wdwinfo. com/universal/universal-studios-florida/History-of-universal-orlando. tm) Despite a substantial rough patch upon its opening, including malfunctioning rides, long lines and general dissatisfaction (providing the park a significant premiere black eye), Universal was able to become a key player in the Orlando theme park market. In order to further challenge the Disney dominance, by 1996 Universal had decided that they needed to create an entire resort destination. The expansion included a second theme park (Islands of Adventure), a night-life district (CityWalk), and an eventual three hotels (Hard Rock, Portofino Bay, and the Royal Pacific). Thanks to this major new expansion, the tourism downturn that nearly decimated most of the industry in 2001 and 2002 had little impact on Universal†¦ Rumours of expansion are back in the air – venues have been added, or remodelled at CityWalk (including the popular Red Coconut Room nightclub), the once venerable â€Å"Back to the Future† attraction at Universal Studios has been closed to make way for a new A-List attraction (rumoured to be based on the upcoming movie â€Å"The Simpsons† – from the Fox TV Show), and rumours persist that Harry Potter may be coming to Islands of Adventure – whether the specifics of these rumours are accurate remains to be seen – what has been confirmed is that major expansion is planned for the next three years. † (http://www. wdwinfo. com/universal/universal-studios-florida/History-of-universal-orlando. htm) While perhaps not the premiere resort/theme destination of the central Florida region as Disn ey is, Universal Orlando has certainly become a significant force. Before exploring how the marketing theory can be applied to Universal’s efforts in the Orlando theme park market, it is essential that one has an adequate understanding of the specific theory being applied. Stephen L. Vargo and Robert F. Lusch in their work â€Å"Evolving to a New Dominant Logic for Marketing† provide the basic foundational framework for this paper’s service-dominant logic theory. They declare that â€Å"marketing has moved from a goods-dominant view, in which tangible output and discrete transactions were central, to a service-dominant view, in which intangibility, exchange processes, and relationships are central. † (Vargo, 2004, pg 2) That is to say, marketing is a discipline geared towards services. They define services â€Å"as the application of specialized competencies (knowledge and skills) through deeds, processes, and performances for the benefit of another entity or the entity itself. (Vargo, 2004, pg 2) According to their view, the older way of thinking in the marketing discipline was the value comes from the product; this has passed, the newer mode of thinking being that value is embedded in the experience, and the consumers interaction in the brand community. It is this interaction in the brand community that can be seen in the Universal effort in Orlando. The producer and the consumer work together in a co-creation of value. While any consumer in the Orlando theme park market can stay in any hotel and enjoy the benefits of both Disney and Universal, consumers will often make the choice to revel in the ‘Universal resort experience. That is to say, localizing and centralizing their activities to the Universal Studios Orlando, staying among the choice of hotels, going to the multiple theme parks, and enjoying the nightlife offered in the CityWalk adult-oriented venues. Universal offers holiday packages that you can customize to create your own ‘ultimate holiday experience’ (located on their website http://www. universalorlando. co. uk/holidays. html). In the service-centred dominant logic, â€Å"the customer is a co-producer of service. Marketing is a process of doing things in interaction with the customer. † (Vargo, 2004, pg. 7) While the goods offered by Universal and the revenue taken in are certainly econom ic indicators of their marketing success, by co-producing their holiday experience, the customer is participating in an interaction with the brand of Universal itself. According to Vargo and Lusch, â€Å"in both the classification of economic activity and the economic eras, the common denominator is the increased refinement and exchange of knowledge and skills†¦Virtually all the activities performed today have always been performed in some manner; however, they have become increasingly separated into specialties and exchanged in the market. † (Vargo, 2004, pg. 10) So while the products offered by Universal are nothing new to the market, the service-oriented branding of a ‘holiday experience’ is in line with Vargo and Lusch’s service-dominant logic. George S. Day et al provide a responsive commentary on Vargo and Lusch’s working theory. Day believes that the dispersal of information technology has allowed the various tributaries of the marketing terrain (such as services marketing, market orientation, customer relationship management, networked markets, mass customization, and interactivity) to converge in the past decade. This connected knowledge system enables the real-time coordination of dispersed organizational activities and groups, the management of cross-functional processes, and the synchronization of the myriad points of customer contact that are integral to the new dominant logic. † (Day et al, 2004, pg. 18) This allows the various services provided by universal (not only in the theme park and resort market, but the very movie-producing studio in Hollywood) to create an overarching ‘Brand Universal’ that consumers can theoretically interact with. C. K. Prahalad, while congratulating Vargo and Lusch on their work, argues that they do not go far enough in the exploration of the customer a s a co-producer. One phase of co-producing the Prahalad evokes is that of â€Å"an experience in which the firm creates a context and the consumer is part of it (e. g. Disney World). The consumer is involved and engaged, but the context is firm driven. This is labelled the ‘experience economy. ’† (Day et al, 2004, pg. 23) Universal, as Disney’s competitor, operates in the same manner, creating the context in which the consumer is involved and engaged. Like Day, Prahalad sees a convergence due to modern information technology.

Tooth Fairy free essay sample

In the balmy summer night air, a shadowed figure sat motionless. As I approach, I see the person’s profile; she is looking up at the stars. It is a common activity for us, to just sit and watch the stars shining upon the grass surrounding our home for the last month. I come up and sit next to her. We sit silently for a while, then I ask, â€Å"Do you believe in the Tooth Fairy?† I wake up to someone calling my name in a soft whisper, â€Å"Andrea, Andrea.† As I stir, I reach under my pillow and grope around for my watch. Groggily I look at the time, only ten o’clock, one hour after the girls go to bed. Sitting up, I take care not to bump my head on the low ceiling; in hindsight it wasn’t the smartest idea to take a top bunk in a cabin meant for preteens. We will write a custom essay sample on Tooth Fairy or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page â€Å"What is it, Abby?† She had been getting homesick for the past couple nights, making me wonder if she is homesick again. â€Å"I lost my tooth and my mouth is bleeding!† â€Å"Oh.† My brain freezes for a second, what to do, what to do†¦.oh yeah, wash out the blood, it’ll stop soon enough. â€Å"Ok Abby, let’s go to the bathroom so we can see your tooth.† We walk quietly out of the cabin, I don’t want to wake the other girls, it’ll be ages before we can get them back to sleep. The door creaks open, one increment at a time, until a sliver of bright yellow light falls upon the floor, just enough space for both of us to squeeze out into the center room. We walk unseen past the counselors in the center room, not that it matters; if a counselor in training can’t handle a lost tooth†¦.In the bathroom I get Abby to open her mouth to see where her tooth came from, then wet a bit of paper towel. â€Å"Leave this ov er the hole till it stops bleeding a bit. Now let’s see that tooth.† I’d forgotten just how small baby teeth are. â€Å"So Abby, are you going to leave it under your pillow for the Tooth Fairy?† â€Å"No, ‘cause the Tooth Fairy doesn’t exist!† I’m surprised at that; I thought little kids tended to believe in the Tooth Fairy. â€Å"What makes you say that?† â€Å"My dad comes in as the Tooth Fairy when I’m awake flapping his arms.† Oh. That would do it. Well then. â€Å"I wouldn’t be so sure. I bet you’ll have some money under your pillow in the morning.† We go back to the cabin, once again passing the counselors. â€Å"Ok Abby, time for you to go to bed otherwise you’ll be all tired tomorrow morning. And put your tooth under the pillow and see what happens, hm?† The next morning, I wake up at five, two hours before anyone else stirs. I know I have some money stashed in a boo k in my luggage†¦now to find it. I root around my ten or so books, I really should have brought a few less†¦ah there it is. Let’s see†¦a twenty, a ten, a five, another five†¦don’t I have any ones Guess not, it’ll be a five then, lucky girl. My heart beats a little faster as I look around to make sure no one is waking up, then tiptoe next to Abby’s bunk. Carefully, carefully†¦slipping my hand just under her pillow, placing a five there. Oh no, she’s stirring! I quickly retreat up my bunk and attempt to calm my rapid heartbeat. Now to see what happens in the morning†¦.well two hours anyway. Two hours later, I get up to take a shower, and when I get back, everybody is up. â€Å"So Abby, is your tooth still there?† â€Å"Yeah, and guess what!? I got SEVEN dollars!† Oh. Guess I did have some ones after all. â€Å"Really? See I told you the Tooth Fairy exists! What are you going to do with the tooth?† â €Å"Keep it till I get home then put it under my pillow for more money!† Devious kid. I like it. On the porch, there is a pause. â€Å"So, do you believe in the Tooth Fairy?† â€Å"Does it matter if I do or not? It’s not like I have any more teeth to lose.† â€Å"No it doesn’t. Just wondering.†